Use code BFNOV5 to receive 5% OFF your order
(Excludes Products in Offer, Clearance & Selected Brands).
Save 20%
It’s likely that when you think back to your own childhood, you’ll recall a certain teddy, bunny, or super soft blanket that kept the bad dreams at bay. And if you’re looking to find a toy just like that for your child, you’ll undoubtedly find a few suitable candidates amongst our collection from the likes of myHummy, Ickle Bubba and Red Kite.
Our adorable comfort toys are made of only the softest and loveliest materials like cotton, muslin and rosebud fabric. But not only are these toys cute and soft to the touch, but they are also a fabulous tool for self-soothing. This can help to prevent sleep regressions and allow your cherub to lull themselves back to sleep rather than disturbing you.
After you’ve purchased some comfort toys for your little one, check out the other toys we have available, including ride-on toys and doll prams and baskets to get them active and using their imaginations during the day.
Learning to self-soothe is a tough yet essential lesson that all children must master. While some will be able to do this unaided, for the majority, having comfort toys to hand is the best way to provide support. These accessories are tactile items that provide a balance of distraction and a form of consolation when a child is feeling upset.
Comfort toys are more than just items that can reduce feelings of distress but also important items that help children in many ways.
Firstly, they can act as a way to build confidence which is the rest of self soothing. If a child is able to relive their own feelings of unrest, it can mean that they are less likely to feel dependent on a parent in an unhealthy way. This can lead to better experiences in other areas such as when attending pre-school or in social settings.
They also help children to sleep more comfortably both at night and through the day. This level of comfort can also be applied to daytime experiences, as comfort toys can accompany little ones during new experiences. By acting as an aid, they can reassure them that they are safe and confident. Comfort toys can also be used as transitional items to adjust to new situations. This could be anything from moving to a new bed to spending time away from a parent. Once a solid connection is built, a comfort toy can be used as a brilliant support aid for a range of scenarios.
From soft toys with soothing sounds to educational play spaces, we offer a wide range of comfort toys. All are safety-approved and intended to support children through different ages and development phases. By offering a wide collection, we have made it easy for parents to find the perfect soothing accessory which can be chosen based on their child's preferences.
There is no hard and fast rule when it comes to this, as it really is down to the child. However, most experts recommend that comfort toys are not used for longer than four years. They can still be used as toys or kept as special items but shouldn’t be a source of singular comfort. Instead, children should feel confident in being able to navigate situations without this item close to hand.
Although comfort toys offer support for younger children, as they get older, they can start to mean that they struggle to be away from their parents. In the same way that the toys are transitioned in, parents should look to remove them from everyday situations when the time is right.
Comfort toys are likely to be used most days so keeping them clean is essential. You can simply wipe them down or machine wash for certain items. Just check out the care labels to be sure of the best action to take.
This website uses its own and third-party cookies to improve our services and show you advertising related to your preferences by analyzing your browsing habits. To give your consent to its use, press the Accept button.